The Altered Truth About Lying
Posted on March 18th, 2008 in Social Skills, lie, memory, truth
…or how to lie.
It’s all about perspective my friend.
But before that, here’s a disclaimer. I don’t know why you want to lie. I don’t advocate lying. But maybe there’s a day where you will have to lie. It could be for business, could be to save life, and could be thousand of valid reasons. I hope when that day comes, you are fully prepared.
Like I said, it’s all about perspective.
It’s not a lie if you truly believe in it.
That’s the most important thing. You got to really believe in you lie. Or even better, you got to realize that you are not telling a lie – you are telling the truth.
Or rather, the altered truth.
For example, you’re having a blast partying last night and ended hooking up with a girl. Yeah, I’m sure it’s great, except that you got a girlfriend and now she demands the truth.
Just stay calm; first you got to remember what really happen last night. Then repeat the event in your head and add/delete details as you like.
Repeat it multiple times; it may helps a lot if you do this before you make contact with your girlfriend, really.
So now, you are telling her what you remember from the event last night. You might have forgotten or exaggerated few things but hey, that’s how you remember it. Can’t blame you.
You will have to really believe in it, that even if you are drunk you’ll tell the same story. It’s not a lie. It’s simply an altered truth. Our mind forgets things. Even most of the times, our mind fills in the blank for us. Now you don’t have to worry so sick about memorizing the lie just in case you slip up one day, because as far as you are concerned, you are simply telling the truth the way you remember it.
Josh Lim from Advertlets told a great story about marketing. And somehow I see it fits this entry.
Heineken sponsored a concert. As a sponsor you can see Heineken’s logos and banners and all sorts of promo material around the stadium. And boy it was a great concert.
But when people walked to their car after the concert, they saw a lot of Carlsberg’s balloon tied up to the cars. Nobody really think much about it, they’re just having fun and tired and just want to go home and sleep.
Amazingly, few months after that, people remember that concert as Carlsberg sponsored event and totally forgot about Heineken.
Now, if I was one the music lover on that concert, couple months after the concert when people ask me if I’ve been in any concert lately and I said
Yeah sure, that awesome Carlsberg concert!
Am I telling a lie?
Let The World Duplicate Your Passion!
Don’t Believe It!: How Lies Become News
How To Be Humble And Rake Millions.

March 22nd, 2008 at 3:35 pm
Hahaha, wow…nice to know you learnt something from the talk…
March 22nd, 2008 at 4:34 pm
Heh, the pleasure is mine. It’s not every day I can learn from someone like you, so thanks man.
Out of respect, here’s a disclaimer: Josh Lim didn’t teach me to lie, it just so happen that his story about this amazing marketing ploy seems appropriate for this entry.
Cheers man!
April 21st, 2008 at 1:25 am
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